Published August 23, 2022

4 Tips to Help You Sell Your Home in a Shifting Market

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Written by Laurie McCarty

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4 Tips to Help You Sell Your Home in a Shifting Market


It's no secret that the real estate market has cooled off in recent months. Buyer demand has decreased, and homes are staying on the market for longer periods of time. However, it is still a sellers' market and there are motivated buyers out there ready to buy your home. Selling in today's market is a different ballgame than selling your home during the frenzied sellers' market we saw over the past couple of years.


Here are four tips to help you sell your home in a shifting market:


Staging

If you're selling your home in a shifting market, it's important to take the time to stage it properly. By staging your home, you can make it look more attractive to buyers and help it sell faster. Here are a few tips for staging your home:


- De-clutter your home and remove any excess furniture. This will make your home look bigger and more spacious.

- Make sure your home is clean and tidy. Buyers will be less likely to buy a home that's cluttered or messy.

- Hang mirrors in strategic locations to make your home look bigger.

- Plant fresh flowers in your garden or on your porch to add some color and vibrancy.

- Use neutral colors when choosing furniture and décor. This will appeal to the largest number of buyers and will help buyers envision themselves living in your home.


Professional Photography

Professional real estate photography is essential in order to show your home in the best possible light. A good photographer will be able to capture the features and amenities of your home that may not be apparent in photos taken by a real estate agent. In addition, professional photography can make your home look more attractive to buyers and help you sell it faster.


Digital Staging

Digital staging is a great way to make your home look its best in photos if you are unable to stage your home in the traditional sense. Our professional photographer will use software to strategically place furniture and décor to make your home look more spacious, bright, and inviting. Digital staging allows buyers to visualize what furniture and décor can fit in a space.


Pricing

If you're selling your home in a cooling market, it's critical to price it correctly. This is the most important tip of all! If your home is overpriced, it will sit on the market for longer periods of time and may eventually sell at a lower price. On the other hand, if your home is priced too low, you may lose out on potential profits.


As Lawrence Yun, Chief Economist at the National Association of Realtors (NAR), says:


“Homes priced right are selling very quickly, but homes priced too high are deterring prospective buyers.”


Working with a Realtor is the best way to price your home correctly in a shifting market. An experienced Realtor has extensive knowledge of the real estate market and will be able to help you price your home accordingly.


Bottom line, while the housing market has cooled from its overheated frenzy, it’s still a sellers’ market. Let’s connect so you understand what’s happening with buyer demand and home prices in our local area as you get ready to enter the market.

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