Be Part of Our Success Story: Now Hiring a Marketing Coordinator

Job Summary:

The Real Estate Marketing Coordinator will be responsible for advancing the community and customer experience of our real estate team through online and traditional marketing. The position requires interaction with our marketing, customer service, operations, sales, and technology teams to ensure that our website, social media, collateral, and other communications accurately reflect our brand. Our ideal candidate is full of ideas about how to market properties and ready to share and execute them. Put your creative side to work for us and you’ll find a fun, relaxed, flexible working environment. If you’re ready to join a progressive and growing team that values every member’s input, send your resume today!

Responsibilities:

-          Streamline company materials and campaigns to ensure a consistent and concise message

-          Create, deliver and edit marketing materials and advertising campaigns that are effective and timely

-          Develop new community events and all signage to encourage and entice potential buyers

-          Manage website design, content, SEO development and tracking analytics to ensure all content is up to date and relevant

-          Update all Facebook, Twitter, Instagram, and other social media posts and respond to followers

-          Support the company and agent by tracking incoming leads/prospects so marketing campaigns can be adjusted accordingly to help ensure company growth

-          Plan and organize all team events, take photos, and then market on social media

-          Conduct market research to identify new opportunities and understand current market trends. This can help in tailoring marketing campaigns more effectively.

-          Oversee email marketing campaigns, including the creation of newsletters, drip campaigns, and client engagement sequences.

-          Foster relationships with local businesses, community groups, and other stakeholders to create co-marketing opportunities.

-          Monitor and manage the company's online reputation, responding to reviews and feedback on platforms like Google, Yelp, and Zillow.

-          Set, monitor, and manage the marketing budget, ensuring maximum ROI.

-          Stay updated with the latest trends in the real estate market, as well as advancements in digital marketing tools and platforms.

-          Organize and conduct training sessions for agents on best marketing practices, the use of new marketing tools, and the importance of personal branding.

-          Develop and maintain a repository of marketing materials that agents can easily access and customize as needed.

Qualifications:

-          Degree in Marketing or equivalent work experience required

-          2+ years of experience in Marketing

-          Must possess excellent communication skills and have a positive, upbeat attitude

-          Maintains an open mind to new ideas and suggestions

-          Develops innovative forward design concepts

Interested? Send your resume to laurie@themccartygroup.com today!